Porsche Holding's Austria-wide apprentice campaign is more than just a magical interplay of impressive images. The story of three people who are fulfilling their dreams as part of the Porsche legend captivates, excites, and inspires. We show what it means to work for a company that offers them the opportunity to help shape the mobility of the future. That's why we rely on an authentic story with real apprentices to illustrate and highlight their enthusiasm for the company. Because they are the future. They are building the mobility of the future. That's why it was important to us to encourage the young people who see this commercial and show them what it means to work for a legend.